Kate Hill is the visionary founder behind Kate Hill Flowers, a luxury floral design studio renowned for its exquisite and timeless arrangements. With over 20 years of experience in the floral industry, Kate’s journey began in event styling, where her love for flowers quickly blossomed into a full-fledged passion. Inspired by nature's ability to evoke emotions and transform spaces, she took a bold step to establish her own studio, dedicating her craft to creating refined, bold, yet approachable designs.
Over the years, Kate’s work has graced some of Melbourne’s most high-profile events and weddings, solidifying her reputation as a master of large-scale floral artistry. Her signature style emphasises the beauty of each individual bloom, blending elegance with an intentional use of colour and texture.
WHAT INSPIRED YOU TO BECOME A FLORIST, AND HOW DID YOU GET STARTED IN THE FIELD?
I’ve always been drawn to beauty, and flowers have a way of speaking without words. Growing up, I was mesmerised by nature and how different blooms would transform a space or someone’s day. I started in the industry over 20 years ago, initially in event styling, and quickly realised my passion was in the floral side. I took the leap to open my own studio, and I’ve never looked back.
HOW HAS YOUR STYLE OR APPROACH TO FLORAL DESIGN EVOLVED OVER THE YEARS?
My style has become more refined and intentional. Over the years, I’ve learned that less can often say more, and now I focus on creating arrangements that feel bold, yet elegant, and luxurious but approachable. I pay close attention to color and texture, letting each flower shine in its own way.
CAN YOU DESCRIBE A MEMORABLE PROJECT OR EVENT THAT HAD A SIGNIFICANT IMPACT ON YOUR CAREER?
That's a hard question as I have experienced so many over the last 26 years. There have been so many incredible memorable weddings, major events and tributes I have been honoured to be a part of. One of the most impactful projects was creating florals for an event at a high-profile store in Melbourne many years ago. It pushed my creative boundaries and helped establish my brand as a go-to for large-scale floral designs. That experience reaffirmed my love for transformative design and working closely with clients to bring their vision to life.
WHAT ROLE DO YOU THINK SOCIAL MEDIA PLAYS IN PROMOTING YOUR FLORAL BUSINESS?
Social media is essential for storytelling. It gives me a direct way to connect with my audience and share the passion behind every design or event. It allows people to see what we do on a day to day basis, the process, get flower care tips, and fall in love with the florals themselves. It’s also an incredible tool for building community and collaborations.
WHAT ADVICE WOULD YOU GIVE TO SOMEONE WHO IS CONSIDERING A CAREER AS A FLORIST?
It’s a wonderful but demanding career. You need to love flowers, early morning and long days but also be prepared for the hard physical work that goes on behind the scenes. Be passionate, be your own designer and never underestimate the importance of impeccable customer service.
WHAT INSPIRED YOU TO CHOOSE SAMBAG SHOES FOR YOUR WORK AS A FLORIST?
Comfort is non-negotiable when you’re on your feet all day, and SAMBAG shoes manage to combine that with style and craftsmanship. I love that they’re effortless yet chic, which mirrors the kind of beauty I aim to create with my florals. I have been wearing SAMBAG shoes including boots, sneakers and flats for 10+ years.
CAN YOU DESCRIBE YOUR FAVORITE PAIR OF SAMBAG SHOES AND WHAT MAKES THEM SPECIAL TO YOU?
My favourite pair is the Belinda Black Embossed Snake Ballet. They’re versatile, incredibly comfortable, and the embossed detail adds that little bit of edge while still being elegant. I can wear them from a day of deliveries to a client meeting, and they still look perfect.
WHAT IS YOUR GO-TO OUTFIT WHEN PAIRING SAMBAG SHOES WITH YOUR FLORIST ATTIRE?
My go-to is a chic, all-black ensemble—usually a tailored blouse with slim pants or a midi dress. It’s practical for the studio and polished enough for consultations. The Belinda ballet flats add the perfect touch of style without sacrificing comfort.
AND OUR SIGNATURE QUESTION, IF YOU WERE A SHOE, WHAT KIND WOULD YOU BE?
I’d be a timeless, beautifully crafted ballet flat—understated but full of elegance and comfort. Just like my design aesthetic, it’s all about balancing timeless, simplicity with sophistication.
WHERE CAN WE FIND YOU?
You can find me on Instagram @katehillflowers or visit my website www.katehillflowers.com.au